Tuesday, 7 December 2010

Evaluation

In order to undergo my research I looked at various film magazines and film posters to give me an idea of layouts, colour schemes and images. Magazines and posters tended to use one image for their main image except film magazines tended to use a few other images of new films coming out. As I was producing a film magazine I decided that one main image would suit the horror genre and also look more effective and professional rather than using a few images as i think it tends to make the cover look too busy. I used an image of the two main character and editing them effectively. I feel that this made my magazine and poster stand out against its competitors and look more appealing and interesting. The ways in which my media product uses forms of real media products is the fact that it contains features which are stereotypical to the horror genre style of poster and magazine for example the style of font, the image used and also the masthead ‘Torture’, this a typical horror sounding name for a film which makes it noticeable to its target audience. I targeted my audience at people who enjoy horror films. This led to me choosing suitable images for my magazine front cover and my poster. I manipulated my images to make them powerful and effective. I planned my images beforehand so the location, pose and costume all were all suitable for my genre of magazine and poster.
Typical film posters tend to consist of an image, tagline, billing block etc. In our final poster we used a tagline 'Obsession can be total Torture'. We used a billing block in our third draft amagzine cover but we decided it looked too crowded so we decided to put the names of the main actors/actresses at the top of our poster.




A typical film magazine uses what is called the left hand third. this is where the namje of the magazine, the name of the film and cover lines are all on the left hand side of the magazine cover, this is so when its on the newstand and being covered by other magazines, the magazine stands out to its target audience. In our final trailer we used a variety of shots. I particularly think the close up of the teacher's eyes looks really effective and shows the expression of the character. We also inserted text which showed out tagline 'Obession can be total Torture' which is very typical of a film trailer.

I have learnt that the technological process in constructing my products is a long process and a lot of changes are needed in order to achieve the final products. I found that the tools were difficult to use and needed a lot of practise in order to be able to use them correctly and make your magazine, poster and trailer look effective and professional. I found that a lot of previous planning is also needed in order to suit your target audience.
In constructing our final products there a few media technologies which helped create them massively. We used Adobe Photoshop to construct our poster and magazine cover. This peice of software allowed us to edit our images effectively and also provided us with many effects such as the blood effect we used on our poster. It also provided us with a variety of fonts and colours. I feel i have progressed in using photoshop as i played around with the effects provided to see what worked best to fit in with our horror genre. After a bit of practice i was enabled to cut out my images much better which improved the effectiveness of the magazine and also made it look more professional. After experimenting with different fonts and effects I was able to create and effective masthead that would stand out and be noticeable to my target audience. This also fitted in well with the horror genre with the blood effects that were used. After also experimenting on photoshop it enabled me to manipulate my images in order to make them more powerful and effective and also more appealing to the target audience.
In order to edit our film trailer we had to use the Apple Macs and used a software called imovie. These were completely new to me so it took a while to get used to how to work the mac then to get the jist of how to use imovie. I feel as though i have progressed in using this new software as we created and editing our film trailer very well using it. the software allowed to instet text, images, transitions and sound. We used all of these features to as much extent as we could in order to sue the software to its full potential. All these features enabled us to create and edit our film trailer in order to look effective and professional.
From my first audience feedback, i asked what the audience would like to see featured in a horror film, what type of horror film they prefer and what influences them to watch a film etc. This helped our group to make decisions about what our final film trailer would feature.
From my audience feedback on the final products i found that overall our final products were effective and looked professional but there are some imporvements that would need to be made. On our poster i think i would move the title 'Torture' to the top of the poster to make it more noticeable to the target audience. The image used on the magazine cover looks really effective and shows the main characters of the film. It has also been edited in such a way to fit out horror genre perfectly. On the magazine i would add cover lines on the left hand third to make it more typical of a film magazine. And to improve the film trailer, i would add some more clips showing more action from the film in order to draw the adience's attention in more. I would also make my own music, this way it would enable us to be able to fit the music in perfectly with whats happening in the film trailer.

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